MARKETING & COMMUNICATIONS
INTEGRATED CAMPAIGN
UW-STOUT READY CAMPAIGN
A comprehensive undergraduate campaign, the Ready campaign mapped four years of digital and print communications compliented with paid social and digital campaigns. meant to drive prospective students down the enrollment funnel with personalized and relevant print and digital pieces.
SOCIAL MEDIA ENGAGEMENT
PABLO CENTER POST SAMPLES
Organic social media samples to boost engagement, address public relations issues, and support existing marketing initiatives.
EARNED MEDIA
HARNESSING EARNED MEDIA
Press releases promoting positive internal news as well as crisis communications in the face of Covid-19.
MARKETING RESEARCH PROGRAM
A Data-driven Approach to Degree Programs
A pilot program which was adopted to identify marketing and industry demand for new and existing programs as well as identify various audiences and target markets across different programs.
INTEGRATED
CAMPAIGN
ENDLESS POSSIBILITIES CAMPAIGN
Season 2 brought the spectacle with an integrated campaign of print, digital, and video to support its debut.